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How to Market Technology

On April 16, 2017, Posted by In Blog, Marketing Strategy

63% of technology companies claim their top challenge is finding and developing new business. I have worked with a few individuals who have created a fantastic new piece of technology. They approach me when they are ready to launch, looking for guidance on how to market technology. I will say…

How to Market Personal Services

On March 21, 2017, Posted by In Marketing Advice, Marketing Strategy

Marketing personal services is a challenge. Many of my clients come to me because they are unsure of how to effectively market personal services, specifically theirs. Unlike retail, you aren’t just selling a product. You are selling yourself. This applies to many industries, such as life coaching, massage therapist, consultants,…

How to Customize Your Marketing Strategy

On February 22, 2017, Posted by In Blog

We are officially 3 blogs into this blog series on marketing for your specific business. The first blog talked about why you need a marketing strategy, once that is specific to your business. The second blog talked about the how to choose a marketing strategy – or better yet –…

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